Direct mail printing is one of the most prevalent advertising methods used by local businesses to generate attention for their business. With direct mail printing near you, a message can be sent to a broad part of the population within a short period of time. It’s a very effective way to reach a large number of people quickly.

What Is Direct Mail Printing Used For?

Direct mail printing is used to notify residents in a certain area about special or upcoming events. Mailers, as they’re sometimes called, are also used for collecting donations for charities or political candidates.

“We work hard to always find new and inventive ways to meet our customers’ needs and expectations.” – Jeff Birmingham

There are several direct mail printing services that have been in existence for many years. Most companies have an extensive library of artwork that can be added to the bottom of each mailer printing package. Some companies may only sell selected designs by using a limited number of artwork choices, while other companies may have a wider selection of art choices available.

Some companies may also offer to imprint additional customer information on the direct mail order envelopes. These may include a brief description of the company, its phone number, and website, as well as information about its direct mail printing services.

“Digital printing and direct mail printing services are offering us new ways to reach our customers and increase direct response. We are able to deliver direct mail printing and digital printing materials right to the door of our customers. This is especially beneficial to us since we want to ensure a personal level of communication with each client.” – Chris P

At Alliance Graphics and Printing, we take pride in creating the right mail package for each business based on their needs. With over 30-years of direct mail marketing experience, we offer competitive prices with state-of-the-art equipment to never miss a deadline.

Learn More About Our Direct Mail Services: https://alliancegraphicsprinting.com/services/direct-mail/

With this type of printing and marketing, it is vital to make sure all customer service standards are met. A good direct mail printing company will always have an efficient customer service department that ensures all of your direct mail products arrive on time, fully completed, without errors.

“I always feel happy with the service I get from our printing suppliers. They always make sure my packages are quickly shipped and there’s enough customer service support at my fingertips to make me feel at ease when the envelopes arrive.” – Samantha R.

Types of Direct Mail Products

As business owners, mailer printing allows you to reach a targeted audience and boost your sales. Businesses can use flyers, direct mail pieces, and catalogs to promote events, new products, or discounts. Many companies choose direct mail printing in order to increase their sales or develop a new clientele. When it comes to promotions, direct mail printing allows companies to reach millions of potential customers without having to spend as much on traditional advertising.

Is Direct Mail Still Effective?

Yes! We actually created another blog on this which you can read here: Is Direct Mail Effective In 2021? But a few more statistics to help you in deciding if mailers are right for your company:

1. Direct mail recipients purchase 28% more items and spend 28% more money than people who don’t get that same piece of direct mail. (source)
2. Direct Mail offers a 29% return on investment (source)
3. 60% of catalog recipients visit the website of the company that mailed them the catalog. (source)

If you have questions about direct mail advertising, we’d love to have a no-obligation consultation to point you in the right direction. Often, customers see how easy the process can be with Alliance Graphics and Printing and are thrilled with the results. Contact us today and let’s have a conversation!